One day when Sampat Pal Devi, a simple woman living in a village in Northern India, saw a man mercilessly beating his wife. She pleaded with him to stop but he abused her as well. The next day she returned with a bamboo stick and five other women and gave the rogue a sound thrashing. The news spread like wild fire and soon women started approaching Sampat Pal Devi in droves requesting similar interventions. In 2006, she started a society called the Gulabi Gang (www.gulabigang.in) with a group of women from her village to fight various forms of social injustice. Many women came forward to join her team, and she decided that the sisterhood needed a uniform and a name and thus the pink sari was chosen, to signify the womanhood and understated strength.